What are the characteristics of concepts such as screens, interior design, labels, packaging logos, etc. in packaging design? Ideation is the soul of design and takes a lot of time. In design creation, the brain will only have preliminary ideas and preliminary ideas after relying on experience and in-depth understanding of the product. Design creation from scratch, from prototype to refinement, the process of adding, deleting, modifying and checking is the daily life of designers. To express the central idea and core of the theme, it is necessary to think about how it is expressed in the picture. Involving packaging labels: generally refers to the text, graphics, engraving and printing instructions attached to the product sales packaging. The function of the label can be a sticky note or part of a pattern in a packaging design. The label is a carrier, which may have the product name, point of purchase information, and can also identify and inspect the products inside, and can also play a role in promotion. Packaging mark: Graphics, text, numbers and combinations thereof printed on the outside of the transport package. There are three main types of signs: traffic signs, indicator signs and warning signs. A shipping mark, also known as a shipping mark, refers to a mark printed on the outer packaging of a product that reflects the consignee or consignee, the destination or transit place, and the package. Geometry, specific letters, numbers, short text, etc., such as numbers, lot numbers, origins, etc.